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Entrepreneurial Mindset 101 – A Positive Mindset Is A Powerful Skill To Develop
How often have we heard motivational speakers say that an entrepreneur must have a positive mindset? Before I go any further, I want to discuss the idea of a mindset. We all have a brain. In that brain, we place our thoughts, feelings, ideas and our concepts. When you start your own business, your business…
Why Do Entrepreneurs Struggle?
As an Entrepreneur, there are a lot of goals to be accomplished! Products have to be created, services must be provided, and customers and clients need to be served! When pursuing new goals, the mind must also be aligned with the goal in order for it to be accomplished. The mind is currently “set” to…
Marketing Communications: You Need To Talk Like Your Customers
Deficiency-Free State Survey proclaimed the giant letters. The nursing care facility was so proud of those words that they bought a half-page newspaper ad to share them. But did any of their current or prospective residents understand what that meant, or why it was a big deal? I’d be willing to wager a substantial sum…
How To Improve Your Marketing Campaign With Printed Leaflets
According to the DMA (Direct Marketing Association) website up to 79% of those who receive leaflets “either keep, pass on to a friend or glance over the contents of a leaflet distribution item.” When compared to the substantial 81% of people who report paying no attention to advertisements in magazines or the like. Leafleting holds…